Notch Communications unveils refreshed branding as it expands into the creative spaces of Neo, ManchesterRead More
Manchester, UK – 3rd May 2017 – Notch Communications, the creative marketing agency for science and technology companies, today announced that it has relocated to join the collaborative workspaces and community of Neo in Manchester. Notch has also just undertaken a complete brand refresh as part of the agency’s leading position in bringing together art and science.
The UK Notch office has moved into a new creative workspace and a new phase of its own brand to allow for expansion, following the addition of several new clients to its growing portfolio. The company is based on a flexible business model that is comprised of a team of trained scientists, marketing professionals, and an approved external network of specialists to support its clients’ changing needs. As a strategic partner, Notch ultimately enables companies to develop and establish a brand that showcases the creativity and innovation behind their science.
“This move, into one of the most creative environments in Manchester, comes at a time when Notch is enjoying unprecedented growth. Our new offices will inspire our wonderful team to create even greater ideas for our global clients,” said Peter Brown, Chief Executive Officer, Notch Communications.
“This is another major step forwards in our development plan that will lead to exciting new partnerships for our company, as well as providing a fantastic environment for our staff,” said Kate Whelan, Chief Operating Officer, Notch Communications.
Notch’s Swedish office in Uppsala has most recently appointed Dr Frida Johnson as Scientific Copywriter. Frida has the joined the company from the KTH Royal Institute of Technology, where she was the Communications Officer for the Human Protein Atlas.
About Notch Communications
Notch Communications is a creative marketing & PR agency with great ambition to establish a successful new model for advertising agencies that is more appropriate to today’s world. Notch provides the full range of marketing services to global and local clients, with particular expertise in the life sciences, advanced materials and new technologies. Notch is headquartered in Manchester, UK, and has an office at Uppsala Science Park in Sweden.
For more information, please contact:
+44 (0) 161 457 7230
To placement, or not to placement? Insights that can help you answer the questionRead More
Placements. Internships. Years in industry. They’re a chance to gain some invaluable experience and learn new skills that, in the future, could propel your career forward. That’s what your Mum, Dad and lecturers will tell you. Of course they are spot on, but there is a lot more to it than that.
I’m currently on placement here at Notch Communications, as part of my Biomedical Sciences degree at the University of Manchester. Since my time on placement is coming to a close, I thought I’d give a little insight into what I’ve learnt along the way – from surviving the applications process to getting used to the big wide world of work.
1. Please, don’t panic!
I’ve been there. Your genius friend has managed to get a prestigious lab placement in the USA with a cracking pay and it is only the beginning of October. You, on the other hand, have no idea what you’re doing. You’re still getting to grips with your lectures, you have deadlines due and you’re working on your CV all whilst being bamboozled by the numerous emails featuring placement opportunities. It can all get a bit much. My top tip? Don’t rush. It is very easy to succumb to the pressure and try to get a placement as soon as possible. The application process is competitive but don’t panic and apply for simply anything you come across. One quality application to the right company is far better than sending lots of rushed applications to companies that, with hindsight, you’re actually not that interested in. Do your research, read up about the company and work out if you’d actually enjoy the placement on offer. Don’t worry about being left placement less. Plenty of students find placements a couple of days before summer starts or even self-arrange!
2. Consider the little things
The skills and experience you gain from a year in industry will stick with you for the rest of your career, but work isn’t the be all and end all. You should think about what else you’ll get up to over the 9 months (or more!) you’re on placement. You’ll be leaving behind the familiarity of university life, perhaps moving to a new city or country and living with people you don’t know. All of this is extremely exciting with so many new opportunities being thrown your way. It can also be a little daunting, and that’s ok – just make sure you’ve considered the other aspects before diving into the unknown! I initially wanted to go anywhere abroad – Australia, USA or as far away as possible! Alas, it didn’t work out for me, but with hindsight I’m so glad I’ve stayed in Manchester. I think I’ve adapted to my placement with such ease because my life outside work is great too. I’ve been able to live with my fab university chums (I don’t have to miss them and watch them graduate without me!) and with the free evenings that come as a result of the 9-5 life I’ve been able to throw myself into the university societies that are still on my door step – kickboxing and women’s rugby league! If I’d ventured further afield I know my placement experience could have been very, very different. I’m more than happy with how things turned out for me and I don’t think the work/play balance could be much better.
3. You make your own luck
Don’t get me wrong, I fully appreciate some people are more privileged than others – we all know that well connected person who got work experience with their dad’s best mate. However, you can make your own luck sometimes. Like running to catch the bus versus watching it drive slowly past, you have the power to make the best out of every situation. This can be applied to the application process and during your time on placement. Do your research on the company, read their blogs, check out their social media and read up on their clients – information is power! Ask friends and family to do dummy interviews with you, and take advantage of all the great resources university has on offer to make sure you are as prepared as you can be. If you’ve done all you can, you won’t need luck! Equally, whilst on placement you wont be babied. You’ll be welcomed into the team, and shown the ropes initially, but it’s not like school anymore. Want to get involved in that exciting project? Ask! Think your idea should be considered for the new creative piece? Say! Opportunities will not always fall into your lap so you have to be prepared to make them for yourself. If you go that extra mile, sooner or later your hard work will pay off.
4. Authenticity and honesty are key
The big wide world of work can be an intimidating place. The phrase ‘office politics’ exists for a reason, and interactions with clients and customers can be testing at times too. In the era of fake-news and fake people, the most endearing quality you can possess in this day and age is to be yourself. Don’t try to conform to the norm to impress your new boss or work colleagues. If you have a different idea, don’t be afraid to speak up! Voicing new ideas, and sticking by them will gain you greater respect in the work place than by simply being a yes man. You’ll also reap the rewards if your ideas are a success. Honesty can go a long way too. If you pretend you understand everything when you don’t, will you learn anything? No. A placement is an opportunity to be exposed to new things and learn new skills – you’re not expected to have them already! If you don’t understand something, be inquisitive, be honest and say. If you’re struggling, or finding something too easy, even if you’re running late for work – it’s always best to be honest.
So, there you have it. Mum and Dad are right – placements are a wonderful opportunity to gain experience in an industry that interests you. They also offer so much more: the opportunity to make new friends, see new places, try new things and realise your own potential (cliché).
Are you in the process of applying for a placement? Are you already in the midst of one? Let me know at @EllenAtNotch
6 Steps in the Notch JourneyRead More
6 Steps in the Notch Journey.
From big thinking to creating brilliance, Notch Communications delivers proven results and lasting brand success. Check out the six steps we take during the Notch journey in our infographic!
Notch Communications Rebrands and Launches New WebsiteRead More
Notch Communications Rebrands
Manchester, UK – 1st June, 2016 – Notch Communications, the creative marketing agency for life science and pharmaceutical companies, has launched a new brand identity and website. The fresh new branding has been designed to be more flexible for the evolving marketing industry, bringing the company in line with the progressive work for which it has become renowned.
Notch decided to refresh its own branding as part of its fifth anniversary celebrations, the first rebrand since the company’s inception. Notch has successfully rebranded several global life science and pharmaceutical organisations over the years, most recently Johnson Matthey Fine Chemicals. Both the new branding and website give a clear demonstration of the strong marketing capabilities that have attracted many high profile clients globally to work with the Manchester-based agency.
“The Notch brand is becoming synonymous with creative brilliance in the scientific marketplace,” said Peter Brown, CEO, Notch Communications. “Our evolved logo and new website is a further reflection of how far we’ve come in just five years, and supports why we work with some of the biggest names in the life science and pharmaceutical industry.”
Notch Communications is a creative marketing and PR agency with a global presence. Using powerful creativity, innovative brand strategies, pioneering B2B communications and dynamic content marketing, Notch delivers strategic brand management and visionary marketing campaigns for lasting client success across the life science and pharmaceutical sector. Follow us on LinkedIn, Twitter and Facebook.
For more information, please contact:
+44 161 817 5008
February 7th, a day of milestones – not least for Notch!Read More
It’s a special day at Notch, the second anniversary of Notch entering the bustling arena of Manchester marketing agencies. It’s our second birthday! We’re delighted to be sharing the day with a few other poignant events in history.
February 7th is a huge day for our fellow brit, Ellen MacCarthur who completed thefastest ever round the world voyage, clocking in at the record-breaking time of 71 days and 15 hours.
It also stands as perhaps the most important day in the political calendar of a continental Europe as the same date in 1945, 1990 and 1992 shaped the future of the continent. Firstly February 7th 1945 marked the date of one of the days of a secret meeting between wartime leaders Stalin, Churchill and Roosevelt at Yalta, in the Crimea. The division of Europe as initially proposed at this conference defined the course of the continent until Feburary 7th 1990 when the Communist party in USSR accepted opposition parties for the first time, a hugely important turning point in the fall of the Soviet Union. Two years later and once again a gathering of the eminent leaders of the day lead to the signing of the Treaty of Maastricht, laying the groundwork for the European Union.
The 7th of February isn’t limited in importance to terrestrial activity, it also marks the date of the first human flying in space, using a gas-powered jet-pack to maneouvre around, before returning to his space shuttle, Challenger.
So there you have it, it’s a big day for many people beyond us, nevertheless:
Happy Birthday Notch!
Come and share a virtual glass of champagne with me on Twitter, @mattatnotch or send a birthday wish to @notchcom.
Notch Watchlist: 5 Things to Look Out for in 2013Read More
With 2012 but a fond reminiscence we at Notch have been feverishly drawing up our list of expectations and hopes for science, technology and tourism in 2013. We’ve called it a Watchlist, and here it is:
Aviation / Travel:
Only days into the new year Sunrun CEO, Lynn Jurich, summed up what could be the cultural zeitgeist of the year 2013 – “The new status symbol isn’t what you own, it’s what you’re smart enough not to own”. If ever there was a year to squeeze the last drop of value out of your time away it’s 2013, ushering in nicely the era of the “adventure holiday”. With social networks providing great access and insight to ever more unique holidays people are increasingly abandoning the pools and beachfronts for volunteer projects, extreme sports and cultural exchanges. Even the newlywed won’t be missing out thanks to the latest craze of the adventure honeymoon. Experts predicts destinations featured in the biggest blockbuster movies will see an influx of tourists or you can combine the danger, excitement and unusual into one “ghetto holiday” usually involving iconic destinations such as Detroit’s, and Eminem’s, 8 Mile Road, LA’s Crenshaw Boulevard, the favelas of Rio or the back streets of Naples.
While adventure beckons in far-flung lands the personal medical environment could be about to witness its biggest shift in hundreds of years. The field of personal genomics promises to open up the secrets of your genome for your own review. Finally, as the flesh-covered binders of information we are, we can browse through our own genetic tale and discover so much about our existence. Personal Genomics opens the door to highlighting illness risks, possible descent lines and the expected characteristics of our descendants. It offers a chance to know ourselves even better, beyond a psychological or emotional level and finally into our own natural hard-coding.
Death to the transistor? It could be just that and perhaps finally an end to the unerring correctness of Moore’s law. Moore wouldn’t have seen this coming (probably, I couldn’t say for sure, which given the nature of quantum physics seems apt). While quantum physics isn’t likely to make for a 10 minute coffee table read any time soon the fact a theoretical quantum computer could process much greater amounts of information far quicker than before makes more than an adequate headline. The simple bit, in its off or on glory, has seen a technological change to human life quite incomparable to any other shift over the course of history. The quantum bit, the qubit, is not just a two-trick pony however, it can still be off or on but crucially it can be in a superposition of different states simultaneously as opposed to the bit. which can only exist in one state at any one time. It adds to being a cute feature of the qubit that completely destroys the limitations faced by a traditional computer as well as a guaranteed and impossible-to-hack communication.
It’s not often that the driest of scientifically-worded objectives will rouse deep-seated ambition and excitement, but maybe this is the one that proves the exception to the rule – “To create the largest and most precise three dimensional chart of our Galaxy by providing unprecedented positional and radial velocity measurements for about one billion stars in our Galaxy and throughout the Local Group”. It ticks all the boxes, from promising mapping on an unimaginable scale to the tantalizing possibility of a digital galaxy map, a Google Earth for the Milky Way. The ESA is even teasing us with an October launch date, the mythologically named satellite primed to be this year’s CERN for excitement levels.
Let’s finish with something speculative but wholly revolutionary. It’s something of a leap of flawed logic to say this but seeing as we first saw Touche back in May 2012perhaps we can hope for an evolution of the concept in 2013. It may just be wishful thinking to expect it as soon as that but with the revolutionary core concept of Touche it’s an almost irresistible ambitiousness. This deceptively simple technology can turn any object, or even a liquid, into a fully responsive acoustic sensor, meaning a phone could distinguish between even a nail tap and a knuckle tap, or offering the possibility of pinching actions across the front and back of the phone.